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Price Seeker monitors the 50 most requested hotels by hoteliers in Florida

Florida, a top destination for tourists worldwide, is known for its diverse range of accommodations. From luxurious resorts to budget-friendly hotels, the competition in the hospitality industry is fierce. In this competitive landscape, understanding how hotels price their rooms is very important for maximizing revenue and ensuring parity. This is where Price Seeker comes into play.

What is Price Seeker?

Price Seeker is a leading platform in the realm of hotel price analysis. It is designed to boost your revenue by providing comprehensive insights into hotel pricing strategies. Here’s how it works:

Real-Time monitoring: Price Seeker tracks hotel prices in real-time, allowing you to monitor price parity and stay ahead of the competition.

Extensive distribution coverage: The platform tracks prices across more than 200 channels, including flight and hotel packages, with a focus on those with the highest impact on sales.

Expert support: With the backing of specialists in the tourism sector, Price Seeker offers in-depth contextual analysis of prices.

Data-driven decisions: The insights provided by Price Seeker empower you to make informed decisions regarding pricing, hotel distribution, and revenue management, leading to improved results and increased revenue.

By leveraging these capabilities, Price Seeker helps hotels stay competitive in a crowded market, ensuring they can optimize their pricing strategies to attract more bookings and maximize revenue.

The 50 most monitored hotels in Florida

Using the extensive data gathered by Price Seeker, we have compiled a list of the top most observed hotels in Florida by other hoteliers. These hotels are under constant scrutiny by competitors and analysts alike, eager to understand and emulate their pricing strategies.

Here is the list of the top most spied on hotels in Florida, as identified through Price Seeker’s real-time monitoring and extensive channel tracking:

Carlisle Inn

Almond Tree Inn

Villa Venice

The Brownwood

The Saint Hotel

Inn at Pelican Bay

Surf & Sand Resort Laguna Bay

The Island

Hilton Grand Vacations

The Grove Resort & Water Park

Beachside Cocoa Beach

Islander Resort

Sonesta - Hotels, Resorts & Cruises

The Betsy Southbeach

Exploria Resorts

Lime Tree Bay

Breezy Palms

Best Western Gateway Grand

Wyndham Hotels & Resorts

Wyndham Hotels & Resorts

Daytona Grande

Magic Moment Resort

Loews Hotels

Traveler Miami Hostel

Parrot Key Hotel & Villas

Bahama House

Tahitian Beach Resort

The Elser Hotelt

Hollywood Beach Suite

Atlantic Bay Resort

The Island House Resort Hotel

Fountain Beach Resort

Cheeca Lodge & Spa

Hampton Inn Key Largo

Rosen Inn

Trouvail Miami

Wyndham Grand

Reunion Resort

Nuvo Suites

Tropical Winds Resort Hotel

The Palms Hotel & Spa

Blue Tree Resort

The Ringling Beach House

Avalon Hotel Miami Beach

Fontainebleau

Grand Beach Hotel

Margaritaville Hotels & Resorts

Eurostars Hotel Company

Palm Beach Historic Inn

The Breakers

Revenue·06/08/2024

The 10 most sought-after hotels by hoteliers for the summer season

The arrival of summer is always accompanied by fluctuations in accommodation prices. An indicator that depends on multiple factors, such as demand, availability, lead-time, etc. Knowing market trends and preferences is crucial to staying ahead and, in this sense, having your compset monitored can be of great help to promote correct decision-making.

We are pleased to see that our clients are exploiting the full potential of our price intelligence platform, an essential tool to keep your competition and your parity under control. So much so, that at Price Seeker we have considered it very revealing to identify the ten hotels most sought after by other hoteliers on the national scene , in their interest in knowing the strategies adopted by their compset for the summer season. A list in which establishments located in sun and beach destinations monopolize much of the spotlight.

Western Granada
Located in the heart of Granada, the Occidental Granada is known for its proximity to main tourist attractions such as the Alhambra and the Granada Cathedral. Users highlight the comfort of their rooms, the quality of the facilities and the good customer service. The hotel offers a perfect combination of luxury and comfort, ideal for tourists and business travelers.

Port Benidorm
Located in the popular coastal city of Benidorm, this avant-garde hotel with 288 rooms is distinguished by its proximity to the beach and its vibrant nightlife. Reviews highlight its modern facilities and variety of services, from swimming pools, children's areas, spa, and even All Inclusive options.

Grand Palladium Palace Ibiza Resort & Spa
This luxury resort in Ibiza offers an unrivaled experience with multiple pools and direct access to the beach. Reviews highlight the variety of activities available and the quality of the facilities, making it a perfect destination for families and couples.

Fort Marbella
Fuerte Marbella has a privileged location on the Costa del Sol, with sea views and access to the beach, without losing an excellent connection with the historic center of Marbella. With a long history, this hotel is praised year after year for its excellent service and cozy rooms, being the star choice for those who frequent the Marbella coast.

Hesperia Playa Dorada
Located in Lanzarote, the Hesperia Playa Dorada Hotel is acclaimed for its idyllic seafront location and extensive leisure offering. Users value the quality of its buffet and the recreational activities available for all ages.

H10 Timanfaya Palace
This adults-only hotel in Lanzarote is popular for its calm and romantic atmosphere. Reviews highlight the hotel's elegant design and excellent quality of service, making it ideal for couples' getaways.

Iberostar Lanzarote Park
Recognized for its focus on sustainability and responsible tourism, Iberostar Lanzarote Park is praised for its attention to detail and commitment to the environment. Families especially appreciate the children's facilities and variety of entertainment options.

Olympia Hotel
Located in Valencia, the Olympia Hotel is known for its complete spa facilities and Event Center. Despite not being located in the city center, users value its proximity to the historic center and its good communication. The quality of customer service makes the hotel a popular choice for tourists and business travelers alike. This hotel in Benidorm is characterized by its variety of activities and its daily entertainment program for children and adults. Guests highlight its good location, just a few meters from the beach, the quality of the facilities and the comfort of the rooms, which makes it an ideal option for a fun family vacation.

Dynastic
This hotel in Benidorm is characterized by its variety of activities and its daily entertainment program for children and adults. Guests highlight its good location, just a few meters from the beach, the quality of the facilities and the comfort of the rooms, which makes it an ideal option for a fun family vacation.

Mediterraneo Bay Hotel & Resort
This resort in Almería is praised for its extensive facilities and all-inclusive service. Travelers appreciate the variety of activities available and the quality of all-inclusive service, making it ideal for a relaxing family vacation.

Are you aware of everything Price Seeker puts at your disposal?

Real-time monitoring: With Price Seeker v4 you can monitor prices, your own and those of others, in all your distribution channels, to control your competition and correct disparities. In less than 50 seconds, you will be able to analyze your hotel's compset and make informed pricing decisions.

Wide channel coverage: We track more than 200 channels, including tour operations and flight + hotel combinations, and we prioritize those with the greatest impact on sales. Thus, you have a complete vision of the market and can identify strategic opportunities for your business.

Informed decision making: With this advanced tool, you can make the best decisions in pricing, hotel distribution and revenue management. This will allow you to obtain better results and significantly increase your income.

Revenue·27/06/2024

E-book: Revenue management applied to the holiday package

E-book·20/03/2024

This is how Price Seeker has adapted to the needs of El Llorenç

The journey of El Llorenç was born in September 2019 with a very clear idea: to create experiences through which its guests could feel and live the most authentic history, culture and gastronomy of the island of Palma de Mallorca. With 33 rooms, this boutique hotel is much more than just a hotel. It is a full-fledged host, whose aim is to make guests feel the true essence of Mallorca.

Paradoxically, its virtue is also the source of the problem. For the same reasons, its distribution is atypical for the destination and, therefore, parity is difficult to control. It is also not easy to decide who should they compare to and defining its competitive set is complex.

The collaboration project between Price Seeker and El Llorenç is a clear example of our willingness to actively listen to the sector. In this sense, the work of Victoria Vergara, revenue & sales manager of the hotel, has been fundamental in creating a tool tailored to its particular casuistry. New levels of filtering, new sites as a source of data and exclusive functionalities have marked the commitment of this unique boutique hotel to our comprehensive price intelligence platform.

Discover all the details of this Business Case.

E-book·30/10/2023

To be or not to be in parity: an error of approach

Times have changed

Although it is unthinkable now, there was a time, many years ago, when there were satisfied or dissatisfied customers. A comment could be positive or negative. In other words, there were no degrees of satisfaction, because there was no way to quantify it, to assign it a value.

Then came companies like Booking and Tripadvisor which, even back then, understood and anticipated the leading role that guest reviews would play in the future, and invented a new way of measuring the degree of satisfaction, offering the possibility of assigning a rank to the reviews. Not only that, but different aspects of the stay could also be rated by giving different grades for issues such as cleanliness, location, staff treatment, facilities, gastronomic quality, etc. Nowadays, we apply all these values together to define the quality of a service.

Price parity does not exist

Something very similar happens with parity. Beyond those who speak of the end of parity, or refer to it as a utopia, the truth is that almost everyone tends to simplify the analysis of parity, reducing it to two possible options: I control it (I am in parity), or I do not control it (I am not in parity). Once again, this is a very biased view, which avoids an approach to which we do give a great deal of credit: the degree of parity. An indicator that has a direct impact on a hotel's operating data and, therefore, on its income statement.

We will not deny the evidence. It is indisputable that avoiding disparities 100% is practically impossible, as it does not depend solely on our distribution network, nor on our work. Unfortunately, and sometimes, contrary to what is specified in the contracts we sign, certain channels have, in turn, many other collaborators who are the ones who end up selling the beds that we had given to the primary collaborator.

And in this "chain of favors", it is very difficult to maintain control and detect certain disparities. But this is one thing, and to resign oneself to it, or what amounts to the same thing, to forget about price parity, under the argument that, whatever I do, it is beyond my control, is quite another. Price parity is one of the basics of hotel direct selling, and measuring it is essential to guarantee the success of our strategy.

Precisely for this reason, at Price Seeker we decided to "cook" the Parity Index, an exclusive indicator based on our own algorithms, which establishes a system for measuring parity management, assigning it a value that moves in a range from 0 (the worst possible management) to 100 (the best possible management). In short, the Parity Index offers a very interesting reading that tells us how efficiently or poorly we are managing parity.

Today, there are already many large hotel chains on the national scene that are governed by this criterion. The Parity Index works for them as a guide for the preparation of a clear commercial strategy and a healthy distribution mix. It also serves as a tip-off that identifies and minimizes channels that operate without control and that only contribute to generate discrepancies that damage the brand image and prevent a defined and efficient revenue management.

How the parity index works

Next, we will try to explain in a simple way how the Parity Index works, although it is important to take into consideration that the algorithm has defined a very precise valuation that responds to the heterogeneous casuistry of the different types of tourist accommodation.

Rating system

Parity Index is 0: all searches are in discrepancy.
Parity Index is 100: all searches match the official price.
Parity Index is any value between 0 and 100: this value corresponds to the degree of discrepancies detected, based on different criteria, such as discounts, visibility, commission and conversion, among others.

Price Seeker V4 users have the Parity Index at their disposal to manage their parity, and the best way to exploit the potential of this indicator is to follow a few simple steps:

Log in to your Price Seeker V4 environment with your credentials.
In the Easy Track Dashboard, identify the Parity index and your Top Offenders (the channels that are generating the most disparities).
Access the Parity dashboard by applying the desired filters.
Detect the metasearch engines and OTAs that have the lowest Parity Index and are offering the highest differential.
Check the main table paying special attention to the numbers marked in red to verify the prices offered.
Detect disparities through the OTAs and Metas detail table.
Go as deep as you want using the filtering system.

Revenue·09/05/2023

Does your distribution need a rate shopper?

The technological ecosystem of tourist accommodation is not homogeneous. Depending on the type of establishment, the number of beds, the market niche it addresses, the category or distribution channels, among many other variables, each hotel, chain, hostel, aparthotel or vacation rental home will demand certain or other solutions to optimize your resources, maximize your income and increase your profitability.

Don't give up the basics

Obviously, there are some basics that are practically impossible (and not recommended) to give up. If you aspire to sell online directly, at a minimum you will need a website and a booking engine. This is, without a doubt, the first step. But only that, no more, no less. From there, the concept of “need” is relative.

As specialists in direct sales, at Paraty Tech we know well what other resources are supposed to contribute to boosting direct bookings. But above all, we have always defended that technology is the means, not the end, and we will never recommend arming yourself to the teeth without properly justifying the usefulness of implementing certain tools. Strategy rules.

The crux of the matter

And that is precisely what this article is about. Today we want to analyze the importance (or not) of relying on a rate shopper to guarantee the correct application of your pricing policies in all your distribution channels. Whatever your objective, the current distribution of your sales share and the percentage relationship between your intermediated sale and your direct sale. That is, does your hotel distribution need a price intelligence platform like Price Seeker v4?

Below, we present different examples of possible variants of hotel distribution, explaining their particularities and trying to answer the question posed in each case.

Booking/Other channels

Your distribution depends mainly on Booking, you need to get to the details. It is essential to know what rates Genius is applying, the latest rooms available, the cheapest rates, etc. All this information is offered to you by Price Seeker v4, helping you throughout the process.

You have a very varied distribution and it is very difficult for you to control all these channels and give them the attention they deserve. With Price Seeker v4 you can do it. We monitor more than 200 distribution sites, including dynamic package sales channels and tour operations.

Your hotel depends largely on third parties, which requires greater analysis of these distribution channels and, in addition, your main reservations come from tour operators or vacation packages. Price Seeker v4 monitors your competition on these channels so that you don't miss even the slightest difference.

Direct sales are the means by which you are receiving the most income and, of course, you want to keep it that way. Price Seeker v4 not only helps you keep this happening, but it also helps you manage your channel better. Real Time Parity, Opportunity Cost, etc. You want to know more? Ask us!

Conclusion: a rate shopper, the best possible ally

As you can see, all roads lead to… Price Seeker v4 . There is no cat in the bag. The conclusion you must reach is that, regardless of the drawing that outlines your distribution, a rate shopper or a price intelligence platform, is undoubtedly one of those basics that we alluded to in the first lines of the article. What may vary is the use you make of this tool, as well as the indicators that are most relevant to your establishment.

But control your prices and those of your competition throughout your distribution network, know the opportunity cost of your disparities and the evolution of your parity index, do not lose sight of the commercial strategies of the OTAs or know the general state of the position in which you work, is essential. This is unquestionable.

At Paraty Tech we know that not all hoteliers have the same needs. That's why we have reinvented the concept of rate shopper. Price Seeker has mutated into a comprehensive price intelligence platform and is now marketed through three different packages (Professional, Advanced and Enterprise). Starting from just €49 per month, they go from less to more in terms of the volume of data they include and contribute.

Do not hesitate to contact us for further information. We also invite you to try Price Seeker. It's as simple as filling out a short form and we will provide you with a 14-day Free Demo. Quick and easy.

Revenue·25/01/2023

Price Seeker v4 from €49 per month: the day has come

Price Seeker v4 Official Release

We are excited. We already told you about it a few weeks ago and, finally, the day has arrived. After months of work, we launched Price Seeker v4 and you can now contract it directly online, from €49 per month + VAT (exclusive launch offer). Furthermore, if you want to try it first to convince yourself of its potential, you have a free 14-day demo at your disposal.

Our rate shopper has undergone a comprehensive renovation to become a comprehensive price intelligence platform and adapt, once and for all, to your needs as a revenue manager.

We have no doubt that Price Seeker was already one of the most powerful tools on the market in its segment. But we have always been very open to listening to those who are called to be its main users, and we are aware that certain aspects required a rethinking.

The keys to change

The Price Seeker update has been undertaken from different sides. The objective, in addition to making it a more intuitive and “hotel friendly” solution, was fundamentally to incorporate new functionalities, visualization formats and indicators, more in line with current times and current work methodologies. Below, we detail some of the keys to the change.

User experience

A simply fundamental point. And although you will have tutorial videos and user manuals, it was important that, from the first moment, you were able to move freely through the different dashboards, and that the reading of the data was clear and simple. We've reordered elements, changed nomenclature and expressions, and introduced new display formats, such as calendar view. We hope you love the final result as much as we do.

New features

This point would deserve a separate article and, in fact, it will come. But, for now, we will limit ourselves to highlighting some of the most interesting new features.

Opportunity cost

A proprietary algorithm, which takes into account different variables, will be responsible for telling you how much revenue the detected disparities are costing you. Because knowing that you have disparities is not the same as knowing how much they cost you.

Real Time Parity

One of the fundamental advantages of all our tools being developed internally is the fluid communication that is generated between them. In this case we use Rate Check, our metasearch engine inserted into the reservation process of your official website, to detect disparities in real time and monitor them through Price Seeker.

Last Rooms Available

Knowing the availability status of your compset is a great competitive advantage that can greatly help you refine your pricing strategy. Now, with Price Seeker v4 you will be able to detect when your competing hotels have only a few rooms available and use that information to your advantage.

New indicators

In the first position of the ranking of new indicators we highlight the data related to flight + hotel. To do this, we have implemented a module from our destination intelligence platform that extracts information from any tour operation channel. We are talking about more than 200 websites, understood as data sources!

3 different packages and online contracting

Without a doubt, one of the great novelties of this new version of our rate shopper is the bundling of functionalities. And each hotel or chain has specific needs. A vacation resort is not the same as an urban boutique hotel, to give two examples.

Therefore, now you have three different packages, Professional, Advanced and Enterprise, and you can enjoy Price Seeker v4 from €49 per month (VAT not included). A more than competitive price, within the reach of any type of establishment.

In addition, you can request your free 14-day demo or contract the tool directly online, by filling out a simple form. Once your user has been created, you will be able to access it to start consulting and analyzing data.

Price Seeker v4 will be one of the main novelties that we will bring to Fitur 2023 , a fair where we intend to give a live presentation of the tool and offer you resources to test it in situ at our stand. You can find us in Hall 8, Stand 8D15.

For any questions or further information, you can contact Cindy Johansson directly, Sales & Project Manager of the tool: cindy@paratytech.com

Revenue·02/12/2022

The revolution of the rate shopper and its mutation into a Price Intelligence Platform

Countdown to Price Seeker v4

Technology, like the needs of hotels, is in a process of permanent change. Business strategies, revenue, marketing, etc. They are almost exclusively based on data, and these, in turn, are like an entity with a life of its own that does not stop integrating new indicators, formulas, display formats and analytical variants, in response to the constant proliferation of the most varied requirements. by the professionals called upon to exploit them.

What in the past could have been an A, may now barely touch the pass, and the only valid path for tool developers is to adjust their cruising speed to that of this wheel that does not stop turning. Even more. Overcome it to be able to anticipate and overcome unexpected obstacles or sudden changes in direction.

Spoiler alert! We are going to reveal some details of the most recent episode in the history of Price Seeker, our rate shopper, and its mutation into a Comprehensive Price Intelligence Platform.

We like to define the next and imminent launch of Price Seeker v4, and that everyone understands it that way, more than as an evolution, as a true revolution of this product, flagship of our brand. This version, the most ambitious to date, has led us to rethink, even its categorization. And it is that, perhaps, the concepts of rate shopper and rate checker, already fall short.

A bit of background

Before getting into the matter, let's take a look back. It is important to know that Price Seeker arose from the concern of our own colleagues, revenue and account managers who felt the need to automate certain processes in order to carry out more exhaustive monitoring of the growing number of hotels they managed.

In other words, like so many other solutions that we have developed in-house, Price Seeker was originally conceived as a tool for internal use, an ally that would allow us to continue increasing direct sales from our clients through price control. , and those of its competitive set, in its distribution channels. It didn't take us long to realize its potential... The rest came alone, backed by an unwavering argument: if it's useful for us, it will also be useful for any hotel establishment, regardless of its degree of involvement with direct sales. A star was born and his role was none other than to monitor, generate and boost sales in the channels of greatest interest , whatever they were, according to the commercial strategy of each accommodation.

Throughout almost a decade of production, Price Seeker has passed through the hands of revenue managers from leading hotel chains and groups, such as Meliá, Barceló, Blue Bay, Eurostars, Iberostar, RIU, Fuerte or Best Hotels, which It certainly constitutes a guarantee of its reliability.

But it has been by identifying actions or discount programs implemented unilaterally by the large OTAs, to the detriment of the interests of the hotels, when it has hit the table. For example, the detection of the Booking Early Payment Benefit comes to mind, even before its arrival in Spain. Expedia would later follow in his footsteps and, once again, the exclusive was carried out by our tool.

Price Seeker v4, what's new mate?

Now yes, we leave the past behind, we place ourselves in the present and look to the future. As we already mentioned, Price Seeker v4 is the definitive twist. A (r)evolution attacked from all possible sides. From the redesign of the UX, to the implementation of a wide range of brand new functionalities, through the inclusion of new indicators, a vocabulary and a more "hotel friendly" nomenclature, up to three different packages and the possibility of contracting and starting it. directly online. All this, focusing on the management of the establishment, but, above all, on its profitability. Let's see it in detail.

User Experience : We won't dwell too long on this point. Just to say that we have listened to you and we will continue to do so. We are taking note and the new look & feel will reflect this. In any case, the best thing you can do is try it. By the way, we are going to launch a Price Seeker Beta Testers campaign. Do you want to be part of "The Chosen Ones"? Stay tuned.

Monitoring of the vacation package / flight + hotel : One of our main objectives is to grow hand in hand with projects in which the flight + hotel is of vital importance. Price Seeker v4 monitors the competitiveness of hotels in more than 200 distribution points, including tour operators and highly relevant platforms, such as Jet2Holidays or TUI. Remember that we work with hotels in multiple destinations, so we can apply this criteria to any channel with which you may be interested in making comparisons.

Control of disparities taken to the highest level :
- You will receive real-time alerts of disparities in the direct channel, identifying as priority those with a high probability of abandonment .
- Price Seeker v4 indicates the opportunity cost , because it is not the same to know that you have disparities, than to know the real cost that they imply for you in each channel.
- Specific dashboards for hotel chains.
Competition : detection of functionalities and promotions, including aspects such as the "last available rooms".

Market data : online reputation of the destination, prices of the place, tour operators, flights...

And also : all the advantages of a pricing tool aimed at providing information in an agile and reliable manner, but with a degree of detail prepared to satisfy the highest levels of demand:
- Competition monitoring.
- Parity monitoring.
- Maximum reliability and solidity of the data, supported by screenshots.
- Personalized alert system.
- Competition and parity report generator.
- Events and notes.
- Daily updates.
- Selection of your competitive set.
- Free setup.
- Free personalized training.
- Online support.

Up to here we can read... Follow us on our usual communication channels to be aware of new steps. Price Seeker v4 is coming very soon .

Revenue·30/09/2022

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